数字民族志:一种面向社会研究的新技术应用检验
Digital Ethnography: An Examination of the Use of New Technologies for Social Research
2015年04月17日 21:36 来源：原创翻译 作者：Dhiraj Murthy著 孔敬译
来源：《社会学》，第42卷，第5期，2008年10月，“关系研究前景特刊”，p837-855.（Sociology, Vol. 42, No. 5, Special Issue on The Future of the Research Relationship (OCTOBER 2008) , pp. 837-855）
出版：塞奇出版公司(Sage Publications, Ltd.)
网址：
http://www.jstor.org/stable/42857191
摘要：数字技术的兴起使民族志方法有了打开一个新方向的可能。尽管这些技术无处不在，但同技术在在线学术门户网站的卓有成效应用相比，它们之于当下流行的社会研究方法的深入应用仍然非常有限。本文认为社会研究者不能漠视这种发展趋势。基于前人的数字民族志工作，本文重点研究了4个新技术应用的可行性和问题，包括在线问卷、数字视频、社交网络网站和博客，以及它们对关系研究的潜在影响。本文认为实体和数字民族志的互补结合不仅为研究人员提供了一个更大更激动人心的方法体系，也使他们远离研究对象的排斥。然而，对这些技术的访问仍然依据研究者和研究对象的阶层、种族和性别来分化。
关键词：博客；数字民族志；数字视频；在线问卷；在线研究方法；社交网络；web 2.0
ABSTRACT：The rise of digital technologies has the potential to open new directions in ethnography. Despite the ubiquity of these technologies, their infiltration into popular sociological research methods is still limited compared to the insatiable uptake of online scholarly research portals. This article argues that social researchers cannot afford to continue this trend. Building upon pioneering work in ‘digital ethnography’ ,I critically examine the possibilities and problems of four new technologies –online questionnaires, digital video, social networking websites, and blogs – and their potential impacts on the research relationship. The article concludes that a balanced combination of physical and digital ethnography not only gives researchers a larger and more exciting array of methods, but also enables them to demarginalize the voice of respondents. However, access to these technologies remains stratified by class, race, and gender of both researchers and respondents.
KEY WORDS: blogs ; digital ethnography ; digital video ; online questionnaires ; online research methods ; social networking ; web 2.0
以上参见 数字民族志:一种面向社会研究的新技术应用检验-中国社会科学网
http://www.cssn.cn/mzx/xspj/201504/t20150417_1591453.shtml
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