Part I of the book, following the “Introduction” in chapter 1, contains three chapters. Chapter 2 presents the geographic, historical and political-economic background of the Jinhua region, centering on the city of Hengdian 横店, a major movie-production center called “China’s Hollywood”, and the city of Yiwu 义乌, known for its dynamic small commodities market. These two examples witness the strong national and international export orientation of Zhejiang province and its high economic diversification. Traditional Buddhism and Daoism, including local deities, among them especially Huang Daxian , are presented in chapter 3, and sketched in their local appearance.
